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Knowledge Base

Our home for Page and Page Up thinking on the future of the profession, including research reports, videos, event recaps, podcasts, blogs and more.

  • Page-Harris Poll Confidence in Business Index

Page-Harris Poll: Confidence in Business Index 2026

Executives are operating under immense pressure: expectations for business leadership are rising while credibility is under strain. The CCO's role is critical for economic impact and organizational relevance, yet stakeholder trust is increasingly shaped by fragmented channels like search, social platforms and generative AI rather than traditional intermediaries. To help members navigate this fast-moving and […]

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  • Page Collaboration

Leading Through the Minnesota Crisis: The Power of Community and the CCO Pe…

February 11, 2026

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The New CCO: Transforming Enterprises in a Changing World Full Report
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  • Research
  • Thought Leadership

The New CCO: Transforming Enterprises in a Changing World

The CCO as Builder of Digital Engagement Systems
  • All Page Reports
  • Thought Leadership

The CCO as Builder of Digital Engagement Systems

The CCO as Pacesetter: What It Means, Why It Matters, How to Get There Full Report
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  • Research
  • Thought Leadership

The CCO as Pacesetter: What It Means, Why It Matters, How to Get There

CommTech Quickstart Guide
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CommTech Quickstart Guide

  • The New CCO Podcast

A Conversation with Mike Wing, Page's Author

  • The New CCO Podcast

The Technology Changing Our Function

  • The New CCO Podcast

The Duck that Sells a Promise - Catherine Blades, Aflac

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  • 2024 Case Study Competition

2002 Case Study Competition Second Prize: Optix Corporation

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  • 2024 Case Study Competition

2002 Case Study Competition Grand Prize Winner: Emulex, Inc.: A Crash Course in Crisis Management

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  • 2024 Case Study Competition

2003 Case Study Competition Grand Prize Winner: Wyeth Pharmaceuticals: Premarin, Prempro and Hormone Replacement Therapy.

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  • 2024 Case Study Competition

2004 Case Study Competition Grand Prize Winner: Why Was the Snow Polluted? - A Blind Spot for the Japanese Top Milk Company, Snow Brand

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  • 2024 Case Study Competition

2005 Case Study Competition Grand Prize Winner: Coca-Cola

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Culture Change & Management: A Guide for Communications Leaders

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