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Thought Leadership

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A New Cousin of ROI – Return on Information

In 1914, Edward Bernays was 23 years old, Charlie Chaplin was making his film debut and the business…

June 17, 2025
  • Tariffs and Trade

Talking Tariffs: How Companies Can Communicate Effectively in a No-Win Situation

As the Trump administration fights over the future of its tariffs in the courts, companies are anxio…

May 30, 2025

Partner Episode: The Specifics Matter: Reinforcing Credibility in a Multi-Stakeholder Environment | Building Brand Gravity Podcast

In this special partner episode of Building Brand Gravity, G&S Integrated Marketing Communicat…

May 29, 2025
  • 2025 Spring Seminar
  • The New CCO Podcast

The Language of Leadership: Empathy and Cultural Clarity

As language evolves and workplaces divide, CCOs must lead with empathy and clarity. Listen to SHRM C…

April 9, 2025
  • The New CCO Podcast

PR Has a PR Problem—Curtis Sparrer Wrote a Graphic Novel to Fix It

Curtis Sparrer, PR pro-turned-graphic-novelist, joins us to talk about "Game Face," his new graphic …

April 3, 2025
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