About the Event

Session 1: The Art of Prompting 

Date: Tuesday April 23, 3pm ET 

Have your interactions with AI fallen short of expectations? Do you find yourself questioning the capability of these tools, while others rave about them? Perhaps it’s time to refine your prompt-writing skills. 

Large Language Models like Chat GPT and Gemini are extremely powerful, but they’re effectiveness hinges on the quality of the prompts we provide. Join us on April 23rd at 3 p.m. ET for Page’s first AI Workshop: The Art of Prompting with Dan Nestle, CommTech expert, PRWeek’s Dashboard 25 honoree in 2024 & 2023, and Leader of Communications at LIXIL Americas. We’ll dive into the current state of generative AI, how it works, and the tools available to communicators before guiding you through a workshop of crafting prompts that yield exceptional results. Page members and their teams are welcome to register. 

What you’ll learn: 

  • Overview of GenAI in 2024 and how it works 
  • Importance of assigning a role to your AI
  • Techniques to enhance your prompt-writing skills
  • How to generate different types of responses
  • Hands on exercises & small group discussions 

*Please note: to participate in this interactive workshop, you'll need access to a large language model ((ChatGPT, Gemini, or Anthropic's Claude) that you can practice with.

**Please note that this is part one of our workshop and panel discussion on AI. Read all of the information on session two below.

Session 2: Leading an AI Enabled Team 

Date: Wednesday April 24, 3pm ET

AI has the potential to transform various industries and CCO’s have identified its capabilities as a top opportunity for business, yet turning these rapid AI advancements into tangible business value can be a daunting challenge. 

Join us on April 24th at 3 p.m. ET for a panel discussion of AI experts on Leading an AI Enabled Team. Together we’ll bridge the gap between AI promises and reality, delve into practical strategies to empower your teams to extract value from emerging technologies, and explore how to effectively foster a culture of AI proficiency within your organization.


  • Dan Nestle, Leader, Communications, LIXIL Americas
  • Anne Green, CEO, G&S Business Communications
  • Daniel Gaynor, Co-Founder and Head of Signal AI x Kelp 
  • Kami Huyse, CEO, Zoetica