About the Event

Topic: Today, its nearly impossible to separate a company's internal culture from its external reputation. With trust in government declining, individuals—particularly millennials— have higher expectations than ever for their employers and even the brands they use each day. How are companies dealing with these new expectations and how can communications help—both proactively and in times when a company's values are called into question. We'll explore the topic of company purpose and its ultimate impact on a company’s external reputation.