Geopolitical tensions, technological disruption, and communication challenges have exposed deep fractures in our global systems while emerging stakeholder risks pose unprecedented threats to organizational trust and stability. Meeting in Amsterdam, at the heart of Europe, the conference will explore how European approaches to stakeholder capitalism, sustainability, and digital governance in particular, are shaping global business practices. Against this backdrop, communication leaders face an urgent imperative: to rebuild connections, foster understanding, and create meaningful dialogue across cultural, institutional, and technological divides while helping their organizations navigate complex new challenges.
The 2025 Page International Exchange confronts the critical questions:
Through connection and conversation, we'll explore how CCOs can help their organizations navigate emerging risks across multiple dimensions:
Together, we'll chart new pathways for CCOs to drive organizational success while strengthening the broader social fabric that enables businesses to thrive, creating lasting connections with your peers.
Registration
3:30 - 9:00 p.m.
Guided Tour of Heineken Experience
5:00 - 6:00 p.m.
Networking Reception & Dinner & Keynote Speaker
6:00 - 9:00 p.m.
Leading a Global Brand in a Fractured World Fireside Chat with Dolf van den Brink, CEO, Heineken
8:00 - 9:00 p.m.
In an era defined by geopolitical tensions, technological disruption, and evolving stakeholder expectations, global brands face unprecedented challenges in maintaining consumer trust and relevance across diverse markets. As CEO of one of the world's most recognizable brands with operations spanning continents, Dolf van den Brink will share insights on navigating a variety of stakeholder demands while staying true to Heineken's heritage and values. This discussion will explore how European approaches to stakeholder capitalism and sustainability shape Heineken's global strategy, and the role of corporations, and other societal actors, in building bridges in an increasingly fractured world.
Registration
7:30 a.m. - 5:00 p.m.
Breakfast
7:30 - 8:30 a.m.
Welcome from Conference Chairs
8:30 - 8:45 a.m.
Navigating Geopolitical Tensions
8:45 - 10:15 a.m.
Networking Break
10:15 - 11:00 a.m.
Aligning External Dilemmas With Company Values: A Family Business Perspective
11:00 - 11:50 a.m.
In an era where businesses face mounting pressure to take positions on societal issues, family-owned enterprises bring unique perspectives to navigating stakeholder expectations. As leaders of COFRA Holding AG, one of Europe's largest family-run businesses, Marike Westra and Johanna Brenninkmeijer will share insights on balancing long-term vision with evolving ESG demands and political polarization. This discussion will explore how multi-generational governance shapes COFRA's approach to authentically addressing complex social challenges while maintaining core values, and the distinct advantages family businesses have in building bridges across today's fractured stakeholder landscape.
Networking Lunch
11:50 a.m. - 1:20 p.m.
Technology/AI
1:20 - 2:50 p.m.
Networking Break
2:50 - 3:30 p.m.
Aligning External Dilemmas With Company Values
4:00 - 4:45 p.m.
Closing from Conference Chairs
4:5 - 4:55 p.m.
Travel to Het Scheepvaartmuseum by Salon Boat
5:00 - 6:00 p.m.
Networking Reception & Special Guided Tour of the Shadows on the Atlantic Exhibit
6:00 - 7:30 p.m.
Dinner & Keynote
7:30 - 9:00 p.m
Navigating Difficult Histories: Building Bridges Through Proactive Communication
Museums serve as important cultural bridges, connecting us to our past while fostering dialogue about our present and future. As cultural institutions worldwide grapple with challenging historical narratives, Het Scheepvaartmuseum (The National Maritime Museum) has developed a distinctive approach to addressing complex topics including slavery, sustainability, and equity/diversity/inclusion in maritime history. Director Michael Huijser will share insights on the museum's proactive communications approach that confronts rather than avoids difficult aspects of Dutch maritime history. This discussion will explore how cultural institutions can serve as models for businesses facing their own
...Registration
8:00 a.m. - 12:00 p.m
Breakfast
8:00 - 9:00 a.m.
Welcome from Conference Chairs
9:00 - 9:15 a.m.
The Future of Corporate Advocacy
9:15 - 10:45 a.m.
Networking Break
10:45 - 11:15 a.m.
Closing Session: Building Bridges Forward
11:15 a.m. - 12:15 p.m.
Closing from Conference Chairs
12:15 - 12:30 p.m.
Closing Lunch
12:30 - 1:30 p.m.
The registration fee breakdown is tiered based on your membership type.
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